Proven in the field. Powered by AI and Automation.
Trayl OS is the operating system for creator marketing campaigns.
We automate how brands, agencies, and creators work together - from creative briefs and sourcing to contracts, content development, asset approvals, performance tracking, and payments.
Built on the back of over 300 real campaigns by Unbranded Agency, Trayl replaces spreadsheets, back-and-forth emails, and scattered tools with one AI- and automation-powered workflow. Every step is faster, clearer, and measurable.
Brands and agencies use Trayl to manage and scale creator campaigns with transparency and data-backed efficiency. Creators and managers use it to collaborate directly, set rates, and manage content and rights with ease.
Trayl is built from real operator experience - not theory - for teams who want clarity, control, and speed in every campaign.
The evolution of Trayl: From managing creators and running campaigns for brands to building the operations system that powers them.
Turning process into product
We began building tools to solve the problems we faced every day. The first version automated proactive outreach and pitches from creators to brands, originally branded as Aule AI (Automatic Leads AI). Next came bots and tools for creator sourcing, brief creation, and contract management. By early 2025, parts of our campaigns were already running on these internal systems - faster, cleaner, and more consistent.
Automate creator sourcing, brand outreach, content delivery, reporting, and payments - all in one place. Built for brands, agencies, and creators. Powered by AI and automation. That’s Trayl, the operating system for creator marketing.
