Built for in-house brand teams
Source creators, negotiate, sign contracts, review drafts, and measure performance — from one workspace. Stop juggling spreadsheets, email threads, and eight other tools.
Free to start · No credit card · Set up your brand workspace in 60 seconds
Open demo workspace →seeded data · no real payouts
TRAYL Creator Scoring · Patent-pending
TRAYL Creator Scoring goes beyond follower counts. Every creator is scored on brand fit, audience overlap, delivery reliability, rate logic, rights & exclusivity risk, and predicted performance — from real campaign work, not vanity metrics.
Free tier compares up to 5 creators · sample roster included · no credit card
How it works
Define deliverables, platforms, usage rights, and budget. Save defaults so the next campaign takes 30 seconds.
Add creators from your roster, compare them against the campaign goal with TRAYL Score scoring, then lock terms inside the Deal Room.
Scripts, drafts, and final assets all flow through reviewer checklists with timestamped comments.
Pull performance data, track views and engagement, and pay creators — all without leaving TRAYL.
Who TRAYL is for
Live for Brand, Brand Agency, Creator, and Creator Agency. Pick your role — each one shows the simplest path first, flip to Advanced when you want the full control set.
One brand runs one or many campaigns with many creators.
e.g. OpenAI → ChatGPT campaign, Always-on campaign, Sprint campaign.
That's the whole default flow. Hit Advanced for power-user controls.
Everything you need
Rank your own roster against the campaign goal with TRAYL Score: brand-fit, audience overlap, reliability, rate, workflow history, and outcome signals.
Plan, launch, and manage campaigns seamlessly from one central dashboard.
Measure performance and impact with clear insights and automation.
Organize, review, and approve all campaign assets in one place.
Generate and sign contracts securely in just minutes. Track progress.
Automate fast, accurate payments with built-in compliance tracking.
Built for in-house teams
Stop pasting between email, discovery tools, contracts, automations, Drive, payouts, and a creator-tracking spreadsheet nobody updates. TRAYL gives your team a single source of truth for every dollar spent on creators.
What TRAYL replaces
Three years of running real brand and creator campaigns. One platform built to eliminate brand-creator-agency friction. Faster delivery. Better margins. Fewer errors. More revenue.
Hands on execution from a team that ran more than 300 campaigns with leading brands.
Work with TRAYL AI native agency experts, or run everything yourself on the platform. We built TRAYL by operating a real agency first, then turning those workflows into software that owns outcomes.
Same platform. Same systems. Faster execution. Better delivery.
From sourcing and managing creators to creatives, analytics, and payments. Fully managed when needed. Built to scale without adding headcount.
(1) TRAYL was built in-house at Unbranded Agency to run brand and creator campaigns. Automated in 2025. Brands shown reflect creator campaigns we ran with global brands, not SaaS usage.
We Donate
NALAM supports orphan, semi-orphan, destitute, and vulnerable girls in South India / Andhra Pradesh — with safety and shelter, nutrition and clean water, basic healthcare, education, and skills training. 165+ girls receive annual aid or extended support into higher education and vocational training.
Founded by Ulrich and his mother. Very low operating cost: around 5%. Around 950 of every 1,000 donated reaches the projects on the ground.
Founded by Ulrich and his mother. TRAYL contributes a portion of earnings each year — part of how we think about running a profitable, useful business.
14-day free trial on every plan. No credit card needed to explore.