We believe brands, agencies, and creators should know how the platform works and where automation is involved.

1. AI/ML and Automation

TRAYL includes patent-pending automated agent-based campaign management. Automated systems draft messages, propose creators, score fit, monitor deliverables, and orchestrate workflows. Outputs are decision-support for humans, not final decisions.

2. Data Sources

Scoring and enrichment combine first-party campaign data, public signals, and licensed provider data. When licensed enrichment is degraded or unavailable, we fall back to first-party and public signals and cap confidence accordingly.

3. Human Review

Users can review, edit, or reject any automated draft or suggestion before it is sent externally or used to make an adverse decision.

4. Brand Attribution

Brands shown on our marketing pages reflect campaigns we ran for global brands. Their appearance does not imply those brands use TRAYL's AI/automation tools.

5. Contact

Questions about how a feature works? Email hello@traylos.com.